Desensitisation Theory

I have done some research into the Desensitisation theory. This is relevant as it allows me to explore how the audiences of music magazines see things and what is acceptable and what is not acceptable when creating my music magazine. 

I have presented this information on a PowerPoint which I have uploaded to SlideShare:

Desensitisation theory from Dylan0akes

I acquired this information from these sources:
- http://www.slideshare.net/05lewis/desensitisation-theory
- http://michaelwaltersalevelmedia.blogspot.co.uk/2011/12/soap-theories-desensitisation-theory.html

Genres and Sub-Genres

As part of my research, I've researched different genres and sub-genres. This will allow me to acquire broader knowledge about different genres and will also allow me to select a possible different genre depending on whether I wanted to pick a mass or a niche genre. 

To acquire this information I have used this website: https://en.wikipedia.org/wiki/List_of_popular_music_genres

I have presented this information on a Mindmeister mind map.

The information I have presented is just a few of many genres and sub-genres. There a thousands of more genres and sub-genres, I have just picked these genres to demonstrate.  This mind map shows that they're main genre such as pop, rock and hip-hop. Within those genres there a sub-genres and within some of the sub-genre there are also some sub-genres. 

Click on the image to enlarge and read clearer. 

Questionnaire Results & Analysis

I have taken a photo of some of my completed questionnaires...

Using meta-chart.com, I have created 8 pie charts which show what results I gained from my questionnaire. 

Most of the people that took part in my questionnaire was 0-17 year olds (mainly 16 year olds) as they are a likely target audience for me and I wanted to find out their habits. 

This indicates that there is no real correlation to whether people use celebrities as icons. Some people do and some people don't. 

This helps me a lot for creating my magazine. This shows that people expect to see (mainly) interviews with artists, an incentive and a fairly simple layout. People want to see other things too but these are the most common. 

This just indicates that I gave a questionnaire to 10 males and 10 females to attempt to get an equal and fair response. 

This can definitely help me a lot for picking my target audience. This pie chart shows that most people like the Indie/Alternative genre. This means that I could use this as my genre as many people like it. 

When creating my music magazine, I will need to include a price on the front cover as it is a conventional feature. This indicates that most people will expect to see a music magazine around the price range of £2.51-£3.

Another conventional feature to include on my music magazine will be the frequency of the release of the music magazine. This pie chart indicates that most people will expect to see a music magazine to be released every month, with quite a few expect it every week. 

This can help to identify what my aim of music magazine is so I can apply it throughout the magazine. This indicates that music magazines are used for a wide range of reasons. Most people use it for entertainment, information or 'just for fun' with a few people using it for escapism. 

All of this information which I have gathered extremely helps for my music magazine. Doing this questionnaire will allow me to apply my knowledge from this questionnaire to my own music magazine. 

Action Plan Completion So Far

Looking back at my action plan, I can see what I have completed and what I still need to complete. Reinforcing this will allow me to know what else I need to do and it'll also make me complete the things I have not yet completed. 

The crosses on my action plan mind map mark the things I have done. 

Archetypes

I have decided to research different archetypes. This helps in my research as I can now incorporate this into my music magazine by either aiming my target audience as a certain archetype or using characters that fulfil a certain archetype.  

I have created a video using PowToon and uploaded it to YouTube. 

Questionnaire

As part of my research, I have decided to do a questionnaire to find out some information about what the audiences expect from a typical music magazine. These questions can help me to form an effective music magazine which will suit all the needs of my selected audience. 

This will help me to apply my findings to my own magazine. For example if I know the most popular genre, I could consider doing my magazine of that genre. 

Research & Planning Feedback

I have received feedback from myself and my teacher about my research and planning so far. As I have not yet completed my R&P the feedback is feedback relevant to the posts which I have posted so far only.

This feedback is extremely helpful for me. I can now improve my previous research and also take on-board this feedback for my future posts.